Drew Black writes on ADT: "I think Google is a huge contributor to the decline in sales. For the past few months when you search for a specific movie title 50 of the time the first page of results is full of free ripped download/torrents,etc. Lots of people that had never considered using illegal file sharing sites have been introduced to them by Google in the past few months. The industry’s general lack of interest in protecting their copyrighted works is biting them in the ass now."